The Transportation Association of Canada (TAC) has launched a new Strategic Plan to help guide the Association’s priorities and initiatives. The plan is dynamic and rolling, and subject to annual review and update.
The new plan contains:
The strategic plan was built on the foundation of feedback received from TAC’s members and stakeholders through surveys, interviews, focus group sessions and a town hall meeting held as part of the 2016 conference and exhibition in Toronto.
Stakeholder Engagement Process
A cornerstone of TAC’s strategic planning project was an extensive stakeholder engagement process that included Board workshops, a national online survey, interviews, a partners’ focus group session and TAC’s first ever town hall meeting.
Highlights of the results received through the consultations show that TAC enjoys a high satisfaction rating, with 84% of respondents indicating that they are either “satisfied” or “very satisfied” with TAC overall.
TAC’s top strengths identified by respondents are reinforced throughout the plan. These were:
Weaknesses identified by respondents were carefully considered, and approaches to address them were integrated into both the strategic and operational plans. These included:
Members will have a chance to ask questions and engage in an open discussion with TAC’s leaders about the strategic plan at the second annual Town Hall Meeting in St. John's on Tuesday, September 26, as part of the 2017 TAC Conference & Exhibition.